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Simplicity Is Key To Converting Local Consumers To Customers

As local consumers increasingly turn to search engines to locate the businesses in their area, it’s surprising how little consideration is given to what happens when you get that local consumer onto...

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3 Ways to Optimize Images | Search, Social Media & User Experience

You know all about alt-tags and titles for your photos, but if you want your images to make a splash in social media, or search, or in your users mind, the rules are a little different. Or at least...

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10 Form Optimization Tips For Landing Pages

You’ve crawled all over your site optimizing the header and footer, and everything in between, so why are your leads not piling up?The problem is probably that cumbersome reply form you’re always...

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Why Your Website is Failing – A SPN Exclusive Article

Every single day on the Internet, newbies are putting up websites without the slightest idea of how to promote them, much less how they could and should work.In many cases, the point of the website...

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FTC Report Details Best Practices Regarding Website Legal Documents For Privacy

Doubtless there is no more boring and little read page on your website than that long lost privacy policy.Do yourself a favor and brush up on what the FTC says are best practices when it comes to your...

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When You Need to Buy SSL Certificate Encryption for Your Website

Hundreds if not thousands of online marketers set up their shopping carts and square away their first few deals without a clue in the world. In many cases, only the few customers who know less than...

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How to Choose the Perfect WordPress Theme

Not all of us have web design skills, not to mention the time, to master the internet’s favorite communications platform. WordPress themes today can add functionality way beyond your basic blog...

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How to Choose the Right Domain Name For Your Site

Getting your domain name right on the first try is as crucial as your entire project.These five tips are designed to make the selection easy, if not obvious. More important, they should leave you with...

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8 Key Tips for Building Successful Website

Ok, you’ve been through all the ups and downs of social media and you’ve blogged your business silly.If you’ve forgotten the basics of website requirements, they have probably changed some since the...

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How to Put Your Small Business on the Web

You’ve probably heard a lot about SEO, maybe even seen a few grand plans take off. Some of them soar, some of them hover for a while. Most of them slowly, or quickly, settle back to the ground.A lot...

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Website Redesign? Get Some SEO Consultation Before You Launch

So you want to freshen up that old webpage? New colors and better information and maybe a new sales pitch, too.Guess what? The time to start thinking about search engine optimization is now, before you...

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Nine Costly Mistakes to Avoid When Designing Your Website

Whether you’re working with a powerhouse design studio or you’re doing it all yourself, designing a new website is exciting, exhilarating and a chance to get it all correct from the very...

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4 Quick Usability Wins For Your Website

You’ve covered every aspect of design and SEO of your website but why is that bounce rate still so high?Usability is too often overlooked and too often misunderstood. Take a moment with each of these...

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How to Speed Up Your WordPress Site

If your WordPress site is bogged down by too many plug-ins and struggling under the weight of all those wallet-toting visitors, you’re probably losing out on a lot. Sales, revenue and reputation are...

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Mobile Friendly Websites | Your Consumers Want Them!

Consumers to Businesses | Make Your Website Mobile Friendly…or ElseCan a mobile friendly website really help my customers and help restore the economy? As you know, our economy is recovering…slowly....

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How to Audit Your Website for Improved SEO and Conversions

No one likes that word: Audit. Smacking of the IRS and nosy outsiders poring over your private business, it’s tough business compliance at it’s worst.But that kind of rigor can really whip your saggy...

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15 Ways To Screw Up Website Usability

Sometimes it’s about what you don’t do as much as it is what you do. This can ring particularly true when it comes to website usability. There are lots of problems that can send visitors screaming into...

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Your Business Website | It’s Time to Do Some Spring Cleaning

Just like your home, your business website also requires a yearly spring-cleaning. It’s very easy to let things slip, and the results of that would be a decline in traffic, online reputation and...

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Website Design Is The Killer App

Don’t Ignore Website Design – It Matters!Okay, so take a guess: how much time do you reckon it takes the average person to form a first impression after landing on your webpage? A study by researchers...

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What Is Flat Web Design?

Move to “Flat Web Design” Underscores the Importance of MobileEverything comes full circle, even web design. You might not have seen it yet, but there’s a new trend in town, and its name is flat web...

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